HoneyBaked Ham (HBH) is a family-owned company starting back in 1957. When Harry J. Hoenselaar opened the first HoneyBaked® store in Detroit Michigan.

Over the years, the family shared differences about how to handle the brand and broke up into different sections while maintaining the same name. This caused the company to splinter into different websites.

The idea for this project was to provide an innovative idea of bringing all of the different sites together for a better customer experience. This is how I put everything together, to provide the ammo to pitch to HBH on behalf of Tin Roof Software.